Occasionally, an animal gets sick. Regardless of the measures taken to promote herd health, animals, like humans, from time to time become ill. When this happens, the responsibility falls on us, and the farmers we work with, to ensure our animals regain their health. Often, the term "antibiotic-free" is a blanket that people associate with product purity and quality. Although we agree that preventative and continuous administration of antibiotics is something to steer well clear of, we do believe that providing treatment to a sick animal is an inherent responsibility. To care for one's animals in a responsible manner is to treat them like a part of the family. And it is a no-brainer that we would all give our children the appropriate medicine if they became ill and their safety was at stake. Certainly, separation of sick animals from the herd until full recovery is an important piece of keeping everyone safe and healthy. This is all part of maintaining a natural and sustainable standard.